LUXURY SOUND FOR FASHION HOUSES & RETAIL EXPERIENCES
Where style meets atmosphere. I curate intentional, couture-level soundscapes that elevate your brand story, enhance the shopper journey, and transform your space into an immersive, on-trend sensory experience, from doors open to closing moments.
AVAILABLE IN VIRGINIA + WORLDWIDE
PAST CLIENTS INCLUDE:
Your Retail & Fashion Event Deserves to Feel as Premium as It Looks
This isn’t background music. It’s a curated sonic identity that mirrors your brand’s aesthetic, amplifies the consumer experience, and turns every moment into a mood. From the first footstep in your store to the final close of the night, every beat, transition, and cue is intentionally designed to shape emotion, enhance storytelling, and keep your space alive.
Luxury isn’t only what they see — it’s what they feel.
It’s the confidence that fills the room when the soundtrack aligns with your brand’s world.
It’s the subtle shift in energy that keeps shoppers browsing longer, engaging deeper, and connecting with your products on an emotional level.
It’s the difference between an event that’s simply well-produced… and one that becomes part of the culture.
For fashion houses, beauty brands, retailers, and creatives who understand that music is part of the brand experience. This is how you turn a retail moment into a signature vibe, one that lingers long after your guests walk out with their bags.
We’ll work perfectly together if…
You want your event to sound as elevated as it looks.
You know music isn’t just ambiance. It’s part of your brand’s identity. Whether it’s a new collection drop, an in-store activation, or a VIP shopping experience, I craft soundscapes that mirror your aesthetic, amplify the mood, and guide the energy of the room. Every beat reinforces the feeling you want your guests to have — stylish, confident, and fully immersed in your world.
You value excellence, detail, and a refined atmosphere.
Fashion and retail events thrive on intention. I bring a polished, editorial-level touch to your experience with seamless transitions, curated playlists, and a deep understanding of pacing, storytelling, and vibe. My focus is helping your brand look and sound impeccable, creating a space that feels chic, modern, and unforgettable.
You want a partner who understands luxury and execution.
From boutique showcases to runway moments and beauty activations, I show up with precision, adaptability, and poise. You’ll have complete peace of mind knowing every detail is handled with intention from pre-event planning to the final track, so your event unfolds with sophistication, consistency, and signature style.
Alexa L.
Huge shoutout to Asia Brower, aka DJ Shanghai – our incredible DJ and Vibe Curator for the Teens Who Mean Business Shark Tank event!
From the moment the music started, Asia set the perfect tone – professional, fun, and totally in syn with our youth-centered energy. She didn’t just play music; she elevated the whole experience and made the event unforgettable.
Thank you, Asia, for bringing your signature magic and keeping the vibes high all day long! We’re beyond grateful to have had Shanghai Dynasty Entertainment in the building.
The DJ Shanghai Experience
INTRODUCING
BESPOKE EVENT DESIGN + ELEGANT ATMOSPHERE CREATION + INTENTIONAL MUSIC CURATION
Let’s craft the vibe, the energy, and the soundtrack to the time you’ll never forget.
This is for and about you
Why The DJ Shanghai Experience Is Different
Curated With Intention
This isn’t background music. It’s a sonic extension of your brand. Every beat is crafted to elevate your aesthetic, influence shopper behavior, and enhance the emotional flow of your retail or fashion experience. I take the time to understand your brand world, the vibe of your collection, and the moments that matter most. Each transition, playlist, and cue is intentionally designed to shape mood, spark curiosity, and create an atmosphere your guests can feel the moment they walk in.
A Seamless, Elevated Production
Excellence is in the details, and fashion thrives on details. From our first creative direction call to the final close of your event, every element is executed with precision, polish, and professionalism. My process brings structure, clarity, and white-glove service, allowing your team to focus on styling, storytelling, and guest experience while I manage the rhythm behind the scenes. Every transition is fluid, every cue is intentional, ensuring your event flows like an editorial moment from start to finish.
The Art Of The Atmosphere
I don’t just play music. I design the energy of your space. My approach blends rhythm, pacing, and emotion to engineer an environment that evolves with your event: the soft sophistication of early arrivals, the pulse of peak shopping hours, the bold energy of a product reveal, or the allure of a runway moment. I create an immersive auditory experience that elevates your brand story, keeps guests engaged, and transforms your event into something unforgettable.
HOW MUCH DO MY RETAIL + FASHION PACKAGES COST?
DJ Shanghai Retail + Fashion Packages & Pricing
BESPOKE EVENT DESIGN + ELEGANT ATMOSPHERE CREATION + INTENTIONAL MUSIC CURATION
Here’s What’s Always Included
IN ALL OF MY RETAIL + FASHION PACKAGES
SETUP & BREAKDOWN
Flawless from start to finish. I handle all setup and breakdown with precision and professionalism, ensuring your celebration transitions smoothly without any interruptions or distractions.
CLIENT PORTAL
Your personalized client hub keeps everything in one place — timelines, song requests, and communication, so planning feels organized, effortless, and always within reach.
MUSIC PLANNING APP
An easy-to-use app designed to make music selection fun and interactive. Add your favorite songs, must-plays, and even guest requests with just a few taps.
VIBE VISION CALLS
Personalized “vibe vision” consultations before your event to align on energy, timing, and flow, ensuring every moment sounds exactly how you envisioned it.
DIRECT ACCESS & SUPPORT
I’m here for you every step of the way. You’ll have direct access to me for guidance, ideas, and reassurance throughout the planning process. Have a question? Text or email me.
MUSIC MOOD BOARD
A visual-meets-audio style board that captures the essence of your event’s personality, helping me align on mood, tone, and energy so your soundtrack feels as curated as your production.
DC + VIRGINIA RETAIL + FASHION PACKAGES
High Fashion Package – $2,500
For fashion shows, designer showcases, and elevated retail activations.
Everything in High Fashion, plus:
Full music + brand mood consultation to craft a sonic identity
Exclusive branded mix drop (can be shared on streaming platforms or gifted to guests)
Premium lighting & visuals to enhance event ambiance
Curated influencer/guest experience moments (entrance music, photo-op sound design, etc.)
Full-day or multi-day coverage available
Post-event PR kit: event recap playlist + highlight reel of branded DJ moments
Couture Experience – $4,000
For luxury brands, VIP events, and major store openings.
Everything in Runway Ready, plus:
Full runway music direction with curated cues for models/designers
Pre-produced intro & finale mixes tailored to collection’s theme
High-energy closing set to shift into an after-party vibe
Collaborative consultation with creative director to sync music + aesthetics
Additional hours can be added
Chic Package – $850
For small boutiques, pop-ups, and in-store vibes.
Up to 3 hours of live DJing
Curated, brand-aligned playlist (R&B, fashion-forward mixes, and/or luxury vibes)
Premium sound system (speakers + wireless microphones)
Sleek, minimal DJ setup
Post-event branded playlist link (Spotify/Apple) for guests to keep the vibe
Additional hours can be added
Runway Ready Package – $1,500
For mid-size store launches, collaborations, and fashion-forward retail events.
Up to 5 hours of live DJing
Custom brand sound drops or shoutouts woven into the mix
Premium sound system (speakers + wireless microphones)
Wireless mic access for giveaways, announcements, or speeches
Mood transitions to match different event segments (arrival, peak, closing)
Short-form content capture (behind-the-booth clips for IG/TikTok)
Additional hours can be added
Curated Enhancements
Bespoke additions designed to elevate your retail or fashion event experience, adding personalized moments and refined details that make your event feel effortlessly unforgettable.
Toni W.
Delivers always and every time! Always in tune to what’s going on, plays the right songs and uses stellar equipment!!!
How Does This Work?
The process is intentional, seamless, and designed to make your retail or fashion event sound as iconic as it looks. You bring the aesthetic and vision. I’ll curate the energy, flow, and sonic storytelling that elevates every moment.
Reach out via my inquiry form
Share the details of your event, whether it’s a collection launch, boutique activation, runway presentation, or VIP shopping experience. Even if you’re still refining the creative direction, I’ll help you articulate the mood, tone, and emotional arc you want your guests to feel the moment they walk in.
We schedule a free consult call
We’ll connect for a complimentary creative direction call to discuss your brand identity, audience, and desired atmosphere. This is where fashion meets sound. I’ll share sound design ideas, aesthetic concepts, and musical palettes that enhance your brand’s world and support the flow of the event.
We start planning right away!
Once we move forward, I’ll craft a customized sound strategy from opening ambiance and product reveal cues to peak shopping energy and closing vibes. You’ll receive a clear roadmap, refined coordination, and consistent communication, so your team can focus on visuals, styling, and guest experience while I manage the sonic atmosphere that makes your event unforgettable.